Blockchain and Fashion, in Conjunction with Malaysia Fashion Week 2019

Asia Blockchain Review
October 23, 2019

IWFCIM takes a two-pronged approach in growing the local industry – championing efforts to incorporate sustainable business practices among entrepreneurs and promoting traceability in supply chains. 

International Women’s Federation of Commerce and Industry Malaysia (IWFCIM), together with the Infinity Blockchain Ventures (IBV), jointly organise the Blockchain and Fashion: Growing Local Industry Through Sustainable Fashion in conjunction with the Malaysia Fashion Week 2019. 

Kuala Lumpur, 15th October 2019 – International Women’s Federation of Commerce and Industry Malaysia (IWFCIM) and Infinity Blockchain Ventures (IBV) has jointly organised the Blockchain and Fashion (BCF): Growing Local Industry Through Sustainable Fashion at the Black Box, Publika on October 15th, 2019 in conjunction with the Malaysia Fashion Week. 

Under the theme of Growing Local Industry Through Sustainable Fashion, the BCF brings together iconic sustainable fashion women designers, business ethics professionals, sustainability advocates, technology providers and entrepreneurs in the same room to engage, network and showcase how blockchain’s transparency and traceability functions protect artisan works, culture, heritage and rights. 

Dato’ Elaine Teh, President of IWFCIM, expressed her excitement at the tremendous opportunities available for entrepreneurs today. “The advent of technology enables companies to seamlessly integrate complex capabilities that can trace the whole journey of their products from farm to garment. That represents a whole new meaning to sustainability as consumers can now make smart choices on their purchases based on the information that is available for them,” Dato’ Elaine said. 


Such a scenario will enable the local industry to thrive as consumers will demand to know the source and authenticity of the products they are purchasing. 

Biji-biji, one of the leading sustainable fashion players, showcased its product, the Merak Banner tote bag. Using the solution from WOW Trace, it enables consumers to check and validate the origin of the product – what it is made of and when it is made – at every stage of the supply chain. 

The Miya Popsicle Blouse, designed by Masrina Abdullah, showcased the preservation of local batik heritage and artisan work. Using WOW Trace, consumers can trace and validate its authenticity. For instance, just by scanning the QR code on the product, consumers can access its care instructions and the material’s origin. 

Our national leading technology visionary, Datuk Yasmin Mahmood, CEO of FutureReady Consulting Sdn Bhd, stated: 

“The ABCD technology is embedded in our social fabric today. Specifically, with blockchain, we have arrived at an exciting time, where two-pronged goals are met. Firstly, we can have local industries and communities thrive as their artisan work, culture, heritage and rights can be protected. And secondly, it helps industries and SMEs immensely in integrating the Sustainable Development Goal as part of their strategic focus.” 

“With the current global situation, sustainability is crucial in order to preserve the future for our children,” said Cris D. Tran, Regional Head and Managing Director, Infinity Blockchain Ventures Malaysia. “Through new technologies like blockchain, it can further enhance product traceability and bring a whole new meaning to the term ‘ethically sourced’.” IBV has a full suite of blockchain solution offerings to support the local entrepreneurs by providing opportunities to learn more about blockchain technology. Some businesses and start-ups with great track records will also have the chance to try a demo version of a blockchain solution product which IBV has successfully implemented at other locations. IBV believes Malaysia has the potential to successfully implement blockchain technology due to its diverse market and strong infrastructure. It is also currently working with local players to train more Malaysian blockchain developers and further support the growth of blockchain technology within the market. 

About the International Women’s Federation of Commerce and Industry Malaysia (IWFCIM) 

The International Women’s Federation of Commerce and Industry (IWFCI) is a global non-profit and non-governmental organisation with 13 chapters worldwide to date that provide women entrepreneurs access and resources to participate in business and networking opportunities in an ever-changing global marketplace. 

IWFCIM, the Malaysia chapter, was established in 2016. Its vision is to be a socially responsible one-stop centre supporting women entrepreneurs to prepare, promote and position their businesses from inception to global market players and leaders 

About Infinity Blockchain Ventures (IBV) 

Infinity Blockchain Ventures (IBV) is a dynamic consulting and development Group providing practical blockchain solutions with a presence throughout the region. Our team of professionals who are skilled at combining technical expertise and business acumen to spearhead the next generation of blockchain start-ups, advance blockchain recognition and create effective blockchain-based business solutions. IBV is a member of Infinity Blockchain Group together with our sister companies in Europe (IBL Europe) and Infinity Blockchain Labs, one of the largest R&D companies in the world. IBV provides Blockchain consultancy on solution architecture, development support, incubation-acceleration and matching services. 

About Asia Blockchain Review

Asia Blockchain Review is the largest initiative for media and community building in Asia for blockchain technology. It aims to connect all blockchain enthusiasts on a regional scale and facilitate the technological foundation of blockchain through a range of group discussions, technical workshops, conferences, and consulting programs.

Our goal is to cultivate and encourage a collaborative community for our members to gather, share their experiences and endeavors in the blockchain space, and brainstorm the potential uses of blockchain technology.

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